My Design Process
I like tackling problems with iterative design approach by exploring an issue more widely and deeply and then taking focused action.
It serves me as a guiding compass rather than a rigid set of steps, and provides measurable results that eliminate bias and subjectivity from design decisions.
In the process I use visual language to simplify and communicate complex information with all stakeholders.
Trying to understand, rather than simply assume, what the problem is. It involves speaking to and spending time with people who are affected by the issues.
Using insights gathered from the discovery phase to validate problem definitions.
Co-creating ideas, brainstorming different solutions and building prototypes.
I’m a multidisciplinary designer, currently working as Digital Product Designer.
I have 18+ years of career experience in design work, including agency, corporate, and freelance settings. Throughout my career, I have not only honed my design skills but also developed strong leadership and design management abilities.
I like learning new things and challenging old assumptions.
I believe empathy is a cornerstone of design.
I value leaving the desk to explore new contexts and meet new people.
I love it when I can exchange knowledge and collaborate with people, who share the same set of values, preferably in an interdisciplinary setting.
My mission is to design meaningful experiences that would improve people’s lives and have a positive social impact.
I’m not good at working in cold (temperature and relationship – wise) enviroment.