Hi, I'm Jurka!

I’m a visual and experience designer with a problem-solving mindset, dedicated to designing meaningful experiences aligned with user needs and business objectives. I thrive on optimizing design processes within teams, aiming for efficiency and impactful results.

Some of my favourite projects:

Project / Wayfinder
Project / Research Accelerator
Project / MedData WebApp
Project / Sailing Record
Project / Digital environment for Seascape D2
Project / The Seascape Challenge

My Design Process

I like tackling problems with iterative design approach by exploring an issue more widely and deeply and then taking focused action.

It serves me as a guiding compass rather than a rigid set of steps, and provides measurable results that eliminate bias and subjectivity from design decisions. 

In the process I use visual language to simplify and communicate complex information with all stakeholders.

My design process

Trying to understand, rather than simply assume, what the problem is. It involves speaking to and spending time with people who are affected by the issues.


Using insights gathered from the discovery phase to validate problem definitions.


Co-creating ideas, brainstorming different solutions and building prototypes.


Testing out different solutions at small-scale, rejecting those that will not work and implement and improve the ones that will.

About Me

This is me / About

I’m a multidisciplinary designer, currently working as Digital Product Designer.

I have 18+ years of career experience in design work, including agency, corporate, and freelance settings. Throughout my career, I have not only honed my design skills but also developed strong leadership and design management abilities.

I like learning new things and challenging old assumptions. 

I believe empathy is a cornerstone of design. 

I value leaving the desk to explore new contexts and meet new people. 

I love it when I can exchange knowledge and collaborate with people, who share the same set of values, preferably in an interdisciplinary setting. 

My mission is to design meaningful experiences that would improve people’s lives and have a positive social impact.

I’m not good at working in cold (temperature and relationship – wise) environment.

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References / About

Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away. 

Antoine de Saint-Exupery

call me at +386 41 217 162
email me at jurka@mihelin.com


If you have any questions or comments … or just wanna say hey, don’t hesitate to contact me!

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